Booth Proposal for Strongville
Engaging launch events that connect brands directly with their audiences, delivered as a full-service scope covering concept, build, staffing, and live execution.
Project Overview
Strongville's launch had to work inside live retail, where the brand competes for attention against a full shelf. We designed display units that read clearly from the aisle and fabricated them to hold both stock and messaging without crowding the space. Our teams handled installation across locations, staffed the units during peak trading hours, and ran product demonstrations that turned passing traffic into genuine trials. Treating the launch as a full-service scope kept the brand's presentation consistent everywhere it appeared.
Fabrication Highlights
- Retail display units designed for aisle-level visibility.
- Fabrication balancing stock capacity with brand messaging.
- Multi-location installation managed to a single standard.
- Demonstration staffing scheduled around peak trading hours.
Case Gallery
Egypt's BTL and experiential marketing agency. Brand activations, events and event management, design and production, venue booking, giveaways and promotional materials, ushers and on-ground operations, and PR and brand communication.