FROM IDEA TO EXECUTION
Media Craft is a Below-The-Line creative agency in Egypt. We take a brand from the first concept through booth production, trained field teams and the operations of the day itself — brand activations, sampling campaigns, giveaways and venue booking, delivered as one accountable scope.
Booths Built to Brief
Booths, kiosks and branded structures designed, produced and set up ready for opening.
Run End to End
Crew, suppliers, permits and schedules handled on the day, with contingencies ready.
Trained Brand Staff
Ushers, hosts and promoters recruited, trained and supervised on your product story.
Flawless Execution,
Memorable Results
Our Clients
What We Do
01Brand Activations
Mall, retail and street activations built around product sampling and real audience engagement.
02Events & Event Management
Full ownership on the day: crew, suppliers, permits, schedules and contingencies, from planning to breakdown.
03Design & Production
In-house design, fabrication and on-site setup of booths, kiosks and branded structures.
04Venue Booking
Tell us the audience and we propose the venues that reach them, then handle the booking, across all governorates.
05Giveaways & Promotional Materials
Branded giveaways and promotional materials built into the activation so passers-by actually stop.
06Ushers & On-Ground Operations
Recruited, trained and supervised ushers, hosts and promoters, briefed on your full product story.
07PR & Brand Communication
Campaign and PR planning, from the first brief to the PR angle around the activation.
Metrics That Matter
A Disciplined Sandbox
Media Craft takes fabrication and software setups seriously. We run strict mock-ups inside our Cairo facility before deploy.
BTL Auditing & Localized Planning
We work through your audience, venue options, permits and timings to settle on an activation plan and the PR angle around it.
Booth & Structure Production
We produce the booth, stand or kiosk to spec and install it on site, so the build matches the approved design exactly.
Field Teams & Live Operations
We brief and supervise the ushers and promoters, then run crew, suppliers and schedules through to breakdown.
Ready to craft your next experience?
Browse our selected case studies or get in touch to start planning your campaign.
Egypt's BTL and experiential marketing agency. Brand activations, events and event management, design and production, venue booking, giveaways and promotional materials, ushers and on-ground operations, and PR and brand communication.